Lead Generation

360° Marketing

Boost advertising performance with cross-platform marketing that engages multiple different audiences.

360° Marketing cross-platform advertising
Programs

360° Marketing Programs

Google PPC

Buyer & Seller Leads

Target a high-volume, high-intent audience with Google Search PPC.

Microsoft / Bing PPC

Buyer & Seller Leads

Search marketing campaigns that target an older and more educated audience.

Google LSA

Buyer & Seller Leads

Capture leads on a pay-per-lead (PPL) basis with Google's local search ads.

Facebook Video Branding

Buyer & Seller Leads

Build brand awareness with buyers & sellers on the world's largest social media site.

Facebook Dynamic Catalog

Buyer Leads

Use a dynamic carousel of listings to engage buyers based on their preferences.

Facebook Listing Promotions

Buyer Leads

Highlight your best listings! Can be created and deployed through the CRM.

Facebook & Instagram Remarketing

Buyer & Seller Leads

Re-engage your existing lead database, and encourage them to take action.

Facebook & Instagram Retargeting

Buyer & Seller Leads

Retarget website and social traffic, and drive them towards lead registration.

Youtube Branding

Buyer & Seller Leads

Build brand awareness and drive website traffic with engaging video content.

Geofarm Print Marketing

Buyer & Seller Leads

Just Sold? Just Listed? Send postcards and newsletters to geo-farmed prospect lists.

What is Lofty's Marketing 360°?

At Lofty we take a unique 360° approach to lead generation. Rather than simply running 1:1 ad campaigns on your behalf, our marketing team works closely with customers to understand their goals and budget. We then craft a custom marketing strategy that employs multiple campaigns and advertising programs, all working together to engage prospects at different points throughout their journey.

The results?...
MORE leads, HIGHER quality, LOWER cost, and BETTER return on investment!

Why Choose Lofty's Marketing 360°?

  • Work directly with experienced digital marketing experts
  • 360° marketing strategy maximizes return on investment
  • Seamless integration with Lofty CRM & Website
  • CAPI Tracking - Protects your prospect audiences from policy changes
  • Google Certified Partner
Why choose Lofty's Marketing 360°

One platform. Fewer logins. More closings.

See the full toolset in a guided walkthrough.

FAQ

Frequently asked questions

Haven't found what you're looking for? Try the Lofty Help Center or Contact us

What exactly is 360° Marketing and how does it work?
360° Marketing is Lofty's cross-platform advertising solution that runs your real estate ads across multiple channels simultaneously — including Google, Bing, Facebook, Instagram, Youtube, Print Marketing and more. Instead of managing each platform separately, Lofty coordinates them in one campaign to maximize your reach and lead volume.
How does Lofty help real estate agents generate more leads?
Lofty helps agents generate more leads through a mix of paid ads, SEO, social media marketing, and AI-powered targeting. These campaigns are optimized to attract high-intent buyers and sellers, while built-in automation captures and nurtures those leads inside the CRM—so no opportunity is missed.
What makes Lofty Marketing different from other real estate marketing services?
Unlike traditional marketing services, Lofty combines marketing, CRM, and AI automation into one platform. This means your campaigns, lead capture, follow-up, and analytics are all connected—resulting in better lead quality, lower cost per lead, and higher ROI.
Can Lofty marketing campaigns be customized to my budget and goals?
Yes! Lofty's marketing approach is fully customizable based on your business goals, market, and budget. Their team works directly with you to design a strategy that balances spend and performance, helping you scale efficiently whether you're an individual agent or a large brokerage.