Campaign setup
We register your advertiser account, structure campaigns around your market, and get you live — without you touching the Ads Manager.
ChatGPT Advertising
AI-powered ads, run for you.
Be the agent ChatGPT shows the moment they’re deciding.
OpenAI now runs sponsored results inside ChatGPT. Lofty plans, launches, and manages your campaigns end to end — so your name appears right when a buyer or seller is making up their mind.
Rated 4.9 by 4,000+ agents · a new channel, run for you
Condo values in Tampa vary by neighborhood and recent sales. For an accurate number, a local agent can pull comparables and give you a current market valuation.
The team putting agents in front of high-intent buyers — now inside ChatGPT
The gap
Sound familiar?
Buyers and sellers have moved their research into AI. If your marketing hasn’t, you’re missing them at the exact moment they decide.
- Your Meta and Google ads reach people scrolling, not people deciding.
- Cold clicks cost more every year and convert less.
- You’ve heard ChatGPT has ads now, but the setup looks intimidating.
- You don’t have time to learn a brand-new ad platform from scratch.
- You can’t tell which leads actually came from AI — or what they cost.
- Early movers are testing the channel while you’re still on the sidelines.
What we run
A managed ChatGPT Ads service
OpenAI opened self-serve ChatGPT Ads to U.S. businesses in 2026, with sponsored units at the bottom of answers for Free and Go users. It’s a new, fast-moving channel — Lofty runs it end to end so you never have to learn it.
Intent context
ChatGPT ads match on the situations people bring to the chat, not exact keywords. We write context that reaches buyers and sellers at the deciding moment.
Conversational creative
Banner-ad language doesn’t work here. We write ad copy and offers built for a chat — specific, helpful, and easy to say yes to.
Landing & capture
Every click lands on a hyperlocal page built to book the appointment, wired straight into your Lofty lead capture.
Real measurement
We connect OpenAI’s conversion pixel and Conversions API to your CRM so you see cost per lead and cost per appointment — not just clicks.
Bid & budget management
CPC and CPM buying, managed to your goals. The auction rewards relevance, so tight creative on a sensible budget can beat a bigger, lazier spend.
The channel, honestly
New inventory, high intent, real measurement
We won’t oversell it. ChatGPT Ads are young — but the intent is unusually high, and unlike most new channels, you can measure the outcome from day one.
$3–5typical starting cost per click on ChatGPT Ads
Free & Gothe ChatGPT tiers where sponsored results appear
4 marketslive today: US, CA, AU, and NZ
Day 1conversion tracking wired to your CRM
How it works
Live on ChatGPT Ads in about two weeks
Lofty handles the account, the creative, and the tracking. You approve the offer and take the leads.
Account & strategy
We register your advertiser account, define your market and offer, and build the campaign structure and context.
Creative & tracking
We write conversational ad copy, build the landing pages, and wire the conversion pixel and Conversions API to your CRM.
Manage & report
We manage bids and budget, test offers, and report on cost per lead and per appointment — tuning as OpenAI ships new features.
What we handle
The full managed service
From advertiser-account setup to CRM attribution, it’s handled. You focus on selling homes; Lofty runs the channel.
- Advertiser account registration & setup
- Campaign structure built around your market
- Intent context written for conversational matching
- Conversational ad creative & offers
- Hyperlocal landing pages with lead capture
- Conversion pixel & Conversions API integration
- CPC/CPM bid and budget management
- Cost-per-lead & per-appointment reporting
Results
Real Lofty agents, real pipeline
The same clients we build visibility for are filling their pipelines — here’s what that looks like.
60× site traffic in 30 days
“My website truly reflects who I am as an agent — it highlights the communities I love, provides valuable local resources, and gives my clients an easy way to connect with me throughout their home buying or selling journey.”
Casey RiceREALTOR® · Lumberton, TX7× site traffic in just 30 days
“One call and within days I had a beautifully branded website — the colors, fonts, and overall feel were exactly what I envisioned right out of the gate.”
Melissa VallelungaREALTOR® & Senior Partner · Twain Harte, CARelated
More ways to get found
AEO for Real Estate
Be the agent AI recommends by name — the signals answer engines trust, built for you.
→GEO for Real Estate
Content the generative engines want to quote — across every AI assistant your buyers use.
→Services overview
See every Lofty service — onboarding, training, implementation, support, and hyperlocal marketing.
→Get in early on ChatGPT Ads.
We’ll map your first campaign and set up the tracking — book a free demo to see if the channel fits your market.
FAQ
Frequently asked questions
Haven't found what you're looking for? Try the Lofty Help Center or Contact us
What are ChatGPT ads, exactly?
They’re sponsored results OpenAI shows inside ChatGPT — clearly labeled and separate from the AI’s answer — for people on the Free and Go tiers. Because the user is mid-decision, the intent is unusually high.
Can I pay to change what ChatGPT says about me?
Is this ready for real budgets, or still experimental?
It’s real but young. Self-serve buying, CPC bidding, and a conversion pixel all shipped in 2026, so you can measure outcomes — but ads only reach Free and Go users in a handful of markets today. We treat it as a high-intent test channel and scope budgets accordingly.
How will I know it’s working?
We connect OpenAI’s Conversions API and pixel to your Lofty CRM and report on cost per lead and cost per booked appointment — not vanity clicks. Your CRM is the source of truth.