Named to the Tech100 six years running.
HousingWire's Tech100 honors the 100 most innovative companies in the housing economy. In 2025, Lofty made the Real Estate list for the sixth consecutive year — recognized for technology that keeps agents productive.
Innovation that shows up every day
Six years on the Tech100 isn't luck — it's a platform that keeps shipping. Lofty consolidates lead generation, an AI-powered CRM, websites, and marketing into one system, so agents spend less time juggling tools and more time closing.
33+ ways to get leads
Built-in lead generation across Google, social, and beyond — no bolt-on vendors.
Native, agentic AI
An AI workforce that responds, qualifies, nurtures, and books showings 24/7.
Truly all-in-one
IDX websites, a smart CRM, marketing, and a power dialer in one login.
Among the most innovative in housing
For 13 years, HousingWire's Tech100 has recognized the organizations reshaping the housing economy. The 2025 class represents the best in innovation — companies addressing long-standing challenges across real estate and mortgage. Lofty earned its place for the sixth consecutive year.
As HW Media CEO Clayton Collins put it, this year's honorees deliver real-world solutions that improve the client experience, boost productivity, and streamline process automation — exactly what Lofty was built to do.
Recognition, in their words
Coverage and citations of Lofty's Tech100 recognition.
Tech100 winners driving AI innovation in housing — featuring Lofty.
Lofty — 2025 Tech100 winner company profile.
About the Tech100 — the program recognizing housing's top innovators.
“Lofty wins HW Tech100 for the sixth consecutive year.”
See the Tech100-winning platform for yourself.
Book a personalized demo and see why Lofty keeps earning the industry's top honors.