Real Estate Insights Blog
Stay informed: exploring the latest trends, comprehensive guides, up-to-date news, cutting-edge technology, and much more in real estate management.

33 Ways To Generate A Lead
In today’s market, it’s vital to have strong lead generation that lends itself to you and your business. At Lofty we take a unique 360° approach to lead gene…

Myth Busting The 'All-In-One' Platform
In today's rapidly evolving digital landscape, real estate businesses are constantly seeking efficiency and convenience in their operations. This pursuit has…

NAR Survey Says! Social Media Delivers High Quality Leads…
According to the most recent NAR Technology Survey, 54% of respondents noted that social media delivered the highest number of quality leads over the last 12…

5 Things To Consider When Choosing Your Real Estate Website
In today's digital age, the internet has become an indispensable tool for homebuyers in their search process. With a staggering 100% of homebuyers utilizing …

6 Tech Tips to Turn Up the Heat on Your Open House
Ten years ago, an open house was often the initial part of the journey to a successful real estate sale. But as technology has spurred new ways to view prope…

Chime Recognized as a Top Performer by SourceForge Once Again! Stuart Sim Discusses Tech Lead Growth Strategies for Teams
For the second consecutive time, Chime has been recognized as a Top Performer by SourceForge – the world’s largest software and services review and compariso…

Strong Content = Social Media Success; Stuart Sim Shares His Expertise with Real Trends
Looking to kickstart your social media engagement – or take it up a notch – but don’t know where to start? We’ve got you covered! Check out this article “The…

The Rise of AI | 2022 Growth Trends
2022 saw increased demand for AI technologies by agents and teams looking to compete more effectively. Chime’s AI Assistant led the way, helping real estate …

Your Social Media Game Plan for 2023
In a recent Real Trends feature on the five technology trends agents need to embrace in 2023, our VP of Industry Development, Stuart Sim, touched on the powe…

Ready to Crush Your Goals in 2023? Five Tech Trends to Consider
As 2022 starts to wind down, it’s safe to say the real estate industry has continued to face a lot of disruption and competition. In this new post-pandemic w…

Your Recruitment Secret Weapon: Easy-to-Use Technology
In this ultra-competitive real estate market, every brokerage is looking to attract top performers and add successful agents to their team. If everyone is go…
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